Car Logo - Component Functions
The components of the car logo mainly serve three purposes: brand identification, information annotation, and decorative function. The logo at different positions has different roles.
Core functions
Brand identification: The logo is the core identifier that distinguishes car manufacturers, representing the name and image of the brand, company, or manufacturer. It is an important part of brand identification.
Legal inspection attributes: It includes elements such as trademarks, factory logos, product labels, engine models, vehicle models, and vehicle identification codes. China stipulates that new vehicle registration and annual inspections must verify these identifiers.
Identity identification: It facilitates the identification of vehicles by sellers, users, maintenance personnel, and traffic management departments.
Technical components (new car logo device)
In recent years, the car logo itself has also evolved, with designs such as adjustable, rotating, and even flipping switches. The component structure has become more complex:
General car logo device: It includes sliding rails, the first driving component, guiding component (with the driving gear meshing with the first gear), the second driving component, mounting parts, the first rotation driver, and the second rotation driver. It can achieve vertical display and contraction of the car logo, enriching the integration degree of vehicle functions.
Xiaomi dual-logo flipping device: It consists of an installation frame with a rotating shaft structure, dual-logo structure, J-shaped irregular guide rail, and an electric drive component. The motor or flipping cylinder drives the screw to move, and the moving block moves along the J-shaped guide rail to achieve the alternation of the two car logos.
Design-level functions
Cultural transmission: The car logo design is usually related to the brand's history, culture, and philosophy, which can convey the brand's cultural heritage and reflect the brand's confidence and strength.
Visual identification: A good car logo design has a unique style, which can leave a deep impression on the brand, increase favorability, and reflect the brand's spirit, values, and vision.
Practical knowledge
The car logo is usually found on the front and rear of the vehicle, and can also be seen on the steering wheel and tires inside the vehicle.
It should be noted that Xiaomi's dual-logo flipping car logo is currently only a patent exposure and has not been confirmed for mass production. The patent does not necessarily mean it will be installed on the vehicle.
"Car logo component broken" usually refers to the damage of the car logo itself or the non-functioning of the illuminated car logo. Before handling, it is necessary to distinguish which situation it is, and then decide whether to troubleshoot by yourself or send it for repair.
First, do a basic check: Confirm whether the car logo is a simple scratch/detachment of paint, or if the light is not working, loose, or fallen off. If the illuminated car logo is not working, first check if the LOGO lighting function is turned off in the vehicle settings, and then check if the fuse and connection plug are loose or oxidized.
Handle according to the damage type:
Minor scratches, paint peeling: It can be repaired by professional car beauty shops through scratch repair or paint spraying, without needing to replace the part.
Deformation, fracture, detachment: A new car logo needs to be replaced. It is recommended to use original factory parts for better fit and durability.
The illuminated car logo is not working: First check the fuse and plug, then consider the aging of the LED light source; if the car logo integrates a camera or sensor, it is necessary to go to the authorized service point for maintenance to avoid misinstallation causing system calibration failure.
Car logo loose: It is not recommended to use sharp tools to pry it, as it is easy to damage the paint surface or internal sensors. The professional approach is to use a heat gun to soften the adhesive layer and slowly peel it off, clean the remaining adhesive, and then reapply it with automotive-grade glue.
If the vehicle is still within the warranty period, contact the 4S store or the manufacturer's after-sales service first. It may be free to replace and avoid damaging the warranty.
After installation, pay attention: The reattached car logo needs to be left to stand for 24 hours to ensure it is firmly attached; after the repair, perform lighting function tests and system self-checks to confirm all functions are normal.
If you want to know more, keep reading the other articles on this site!
Please call us if you need such products.
Zhuo Meng Shanghai Auto Co., Ltd. is committed to selling MG&MAXUS auto parts welcome to buy.
